On April 15, 2010 the Social Media 201 Conference will be hosted at Microsoft’s Conference Center in Redmond, Washington.  Social Media 201 will deliver high value and engaging content for business decision makers to help them understand how to achieve profitability and strengthen customer relationships with social media strategies and tactics.  This one day event features powerful keynote presentations, insightful lightning talks, a round table working session, and a panel discussion from recognized experts in business strategy, brand building and monetizing of social media.  These industry experts include:

  • Eric Weaver –  Account Director and Strategist at Tribal DBB Worldwide
  • Dave Hanley – CEO & Principal at Banyan Branch
  • Daniel Rasmus – Author of “Listening to the Future”
  • Kristen Ruby – CEO, Ruby Media Group
  • Dr. Udi Schlessinger  – Managing Partner, U Labs
  • Darren Williger – President & CEO, Regillo Consulting Group
  • Bille Baty – COO & Managing Partner, Phi Concepts
  • Jeff Dance – Founder, Fresh Consulting

Social Media 201 is sponsored by Microsoft Local Engagement Team, Comcast Business Class, Fresh Consulting, Eastside Entrepreneurs Social Network, Ruby Media Group, Banyan Branch, Regillo Consulting Group and Tribal DDB Worldwide.

Social Media 201 will provide engaging content and roundtable discussions designed to help organizations take their social media strategy and implementation to the next level.

Mike Whitmore, President of Fresh Consulting from Bellevue, Washington explains, “the concept for Social Media 201 stemmed from the Social Media 101 Conference the Eastside Entrepreneurs and Joe Kennedy hosted last September at Microsoft.  The 101 conference helped educate business owners about what social media is and why companies should participate.  The new Social Media 201 conference is designed for those businesses that have started to delve into social media and want to take it to the next level and find a path to profitability and measure return on investment.”

Registration is available at the event site www.SocialMedia201.com with early adopter discounts available before March 15, 2010 using the discount code “EASTSIDE”.

Twitter feeds on the event are available from Twitter.com/SM201CONF and may be tweeted and followed in general from the Tweetup #SM201.

The Microsoft Conference Center will provide free wireless Internet connectivity and lunch will be provided by Comcast Business Services.

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